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Webtrends Streams™

The future of real-time data intelligence

Digital analytics moves fast, but customers move faster—until now. Webtrends Streams delivers rich data on each individual visitor, and does it faster than real-time. How fast? For the first time ever, you can see data instantly and act on it when it matters most: at the exact moment customers are engaged with your social, mobile or online property.

No time delay. No after-the-fact guesswork. You’ll have live data with precisely the information you need to create more relevant digital experiences for your customers, so they’ll visit often and stay longer.

Get Webtrends Streams real-time analytics up and running easily with expert help.

For quick integration and the best results, we provide strategic consulting for the long term. We don’t just help you set up. We help you create a strategy that works for your brand, and helps you create more personalized messages for each customer.

Do you know the four R’s of Data Relevance?

Data recency, data retention, data richness, data realization. Webtrends Streams harnesses the power of each of them to help you achieve your marketing objectives.

6 ways Webtrends Streams can revolutionize your digital marketing.

  • Real-time analytics, faster than ever. Data with no time delay gives you the ability to optimize content while the customer is still at your digital property.
  • Richer data for more complete customer profiles, instantly. See historical behaviors, environmental factors and as-it-happens actions all together when your customer is right there.
  • Open API so you can easily push Streams data through to your other marketing initiatives.
  • Track campaigns at the individual customer level so you can provide them with the most relevant content.
  • Ability to see where customers are coming from, so you can focus resources and maximize the effectiveness of your digital media spend.
  • Add dimensions to each data stream for segmentation. They can include geographical information, device details and browser type.

Webtrends Analytics for Optimization

Analytics, heatmaps and your optimization strategy

Watch this webinar to learn:

  • Which Webtrends Analytics reports can help you determine which areas of your site to optimize
  • How to use Webtrends Heatmaps to find abandonment causes and problems in customer flow
  • Why your data insights should be the cornerstone to your optimization strategy