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Facebook Advertising

Motorcycle Superstore
Motorcycle Superstore

“We experienced a 163% increase in Facebook sales using Webtrends’ Social Performance Marketing Team.”

Erick Barney, VP Marketing | Motorcycle Superstore, Inc.

Producing incredible results for only $.31 per fan!

Read the Customer Story

Improve Facebook ROI with an advanced ad platform, and a team to help you manage it.

Ad spending in Facebook will double by 2016. With such a massive audience, it’s a digital property that’s impossible to ignore. But you can feel overwhelmed quickly. Keep control with the help of the Webtrends Social Team. We’ll work closely with you to develop key objectives and show you how to use Facebook along side the rest of your advertising channels. Together, we’ll create, target and optimize ads to make the most of every dollar you spend in Facebook.

Work with experts dedicated to your success.

We don’t just help you set up your Facebook advertising. We help design and manage a campaign strategy for social that can keep up with your changing marketing objectives and your customers.

Webtrends fact

Facebook posts that are 80 characters or less have a 27% higher average engagement rate.

Here are just some of the best practices we’ll help you follow:

  • Leverage user data within Facebook to target fans for conversion.
  • Use many highly targeted ads, not one big reach ad.
  • Refresh your creative regularly since CTR tends to peak within 72 hours.
  • Link ads to Facebook apps with 2X the conversion rate of websites at 29% less cost.
  • Test and optimize ads so you learn which ones drive the most conversion.
  • Measure effectiveness of your ads through Webtrends Analytics.

Webtrends Analytics for Optimization

Analytics, heatmaps and your optimization strategy

Watch this webinar to learn:

  • Which Webtrends Analytics reports can help you determine which areas of your site to optimize
  • How to use Webtrends Heatmaps to find abandonment causes and problems in customer flow
  • Why your data insights should be the cornerstone to your optimization strategy