You Take More Control
Your business goals are unique. With Webtrends Ads, you can automate bidding — for search, display and Facebook — for the best return on your business goals.
Manual or Autopilot Bidding
- Single or multiple conversion metrics
- Automated algorithm and/or rules-based bidding
- Tail-term bidding
Flexible Business Goals
- Cost per click (CPC)
- Cost per lead (CPL)
- Cost per acquisition (CPA)
- % Margin
- Custom conversion metrics
- Multiple conversion points
Get The Details
Want to learn more about Webtrends Ads and the capabilities you’ve read about here?
Manage Complex Campaigns With Ease
Paid search isn’t easy, is it? Where do you spend your attention when you have thousands of keywords, multiplied by networks, match types, creative versions, landing page tests, offers, and seasonality? Through Webtrends Ads, you can manage by understanding the ups and downs of performance leveraging alerts and filters to notify you of performance changes. Ads helps you proactively respond to marketplace dynamics.
You Save Time
Analytics-to-Action in One Window
Navigation between publisher platforms, reports, input screens and Excel is slow and error prone. Webtrends Ads puts data analysis and action on a single screen! Regardless if you’ve made changes directly in the networks or in the Webtrends interface, all your changes are sync’d either way, ensuring no data will ever be lost.
Intelligent Keyword Expansion
Having the right keywords and match types is critical to achieving top ROI. Through Webtrends Ads, you can:
- Quickly identify new keywords based on raw search queries
- Automatically add terms with high conversion rates
- Add negatives for terms with high clicks but low conversions
- Build out your successful tail terms
Let Our Experts Help
We’re Exactly Your Type of Ad Pro
Navigation between publisher platforms, reports, input screens and Excel is slow and error prone. Webtrends Ads puts data analysis and action on a single screen! Regardless if you’ve made changes directly in the networks or in the Webtrends interface, all your changes are sync’d either way, ensuring no data will ever be lost.
