Webtrends Unleashes Customer Experience Optimization for Global Brands
06/04/2013 | Portland, Or
Webtrends, the global leader in digital intelligence, today released a significant update to its Webtrends Optimize platform, introducing a depth of insight and targeting capabilities never before available for digital marketing leaders. With Optimize, brands can now use historical and in-session behavior to deliver targeted content and identify and create high-value, personalized experiences across every stage of a customers’ digital journey. Demonstrations of these new capabilities will be available at the Webtrends IRCE 2013 Booth #709 in Chicago, June 4-7, 2013.



